Research Radio Trailers

Radio trailers

Radio trailers are a form of advertisement for films and they encourage the audeince to watch the film after giving them a slight insight into the storyline. 

Conventions

 - A voice over
- Clips of speech / sound from the film
- The film title / slogan
- Age rating
- Name of actors / actresses
- Name of director / distributor
- Sound effects 
- Release date
- Reviews
- Award nominations
- Competitions
- Overall purpose to encourage the listeners to watch the film

Analysis 

After reseearching radio trailer i have discovred that they all have a similar strucure and they all feature most of the conventions that are listed above.

An example of a radio trailer is below and it is promoting the film Fifty Shades of Grey.





This radio trailer starts with the a song that is featured within the film, 'Crazy in love' by Beyonce and then follows with a voice over saying 'the wait is over'. This will have been effective to promoting the film as it suggests people have been anticipating the film and this may encourage overs who havent to watch to see what they are msising out on. There is also voice clips from the film of the two main characters which give an insight to the storyline. 'Mr. Grey will see you now,' an unknown female voice says, followed by Jamie Dornan, who plays the mysterious Christian Grey, saying, 'I’m incapable of leaving now.' Actress Dakota Johnson, who plays  Dornan as his on-screen lover, Anastasia Steele, responds, 'Then don’t.' This speach gives away that the film is a romance and the fact that 'Mr Grey' is used suggests a dominant male characters which is key to the storyline.
The promo later features Dornan saying the telling phrase, 'So it begins.' This will encourage the target audience to watch the film as soon as possible and also suggest that this film is the beggining of multiple which could be true as it is based on a book out of a collection of three.